Don't ignore WhatsApp. For the 45+ demographic, WhatsApp is the internet. Lifestyle content that is text-light, image-heavy, and vertical (optimized for mobile) gets forwarded to "Family Group" chats. Viral content in this space includes:
The controversy began in early 2021 when a video, reportedly featuring a young woman from Haryana, started doing the rounds on social media and messaging apps. The video, claimed to be an MMS, showed the woman in a compromising situation. As the video spread like wildfire, it sparked a heated debate on various online platforms.