Summary
This is a service tool that can reset the counter for free if you find a reputable download.
Epson programs a digital counter into the printer's firmware to track this ink usage. Once the counter reaches a specific threshold, the printer locks itself down to prevent ink from overflowing and damaging the internal hardware or your desk. How a Resetter Tool Works
Reviews for WIC Reset Utility (WIC-Reset.com) are generally regarding ease of use and success, though some users dislike the pay-per-use model.
Practical steps (concise)