Users develop parasocial relationships with creators (e.g., “midtier” influencers with 50k–200k followers). Watching a creator’s morning coffee ritual or evening wind-down provides routine-based entertainment, blending reality TV intimacy with daily life.

: Platforms are increasingly catering to audiences who prefer brief, "snackable" episodes without complicated plots to avoid the "chore" of choosing long-form content.

This paper is written in a standard academic social science format. If you intended “xx videos” to refer to a specific genre or platform (e.g., adult content, ASMR, vlogs, or a pseudonym for a real brand), please clarify, and I will adjust the title and content accordingly. The current draft uses “short-form video” as the most common and academically relevant interpretation of “xx videos lifestyle and entertainment.”