Mukherjee's approach to TQM emphasizes the importance of achieving extra quality, which goes beyond meeting customer requirements. Extra quality refers to exceeding customer expectations and delivering products or services that are superior to those of competitors. To achieve extra quality, organizations should:
Analyze Mukherjee's use of Indian industry examples (Automobile, Engineering) to demonstrate how these principles create competitive advantages in real-world scenarios. total quality management pn mukherjee pdf extra quality
, is a comprehensive management philosophy designed to achieve world-class performance and global leadership. Central to his approach is the , which emphasizes that quality excellence requires "Total Organization Involvement" and a robust infrastructure. Core Concepts of P.N. Mukherjee’s TQM Mukherjee's approach to TQM emphasizes the importance of