Mai Ly smiles. "That is the power of getting close and personal. You don't push a story. You invite people to stand inside it."
Mai Ly: "Those are great points. What are some actionable tips you can share with our audience on how to do PR effectively?" mai ly pennyshow close and personal with pr
Penny encourages her clients to share their struggles. In a world of curated Instagram feeds, she realized that relatability is the new currency. By showing the "behind-the-scenes" chaos of a startup or the personal hurdles of an executive, she creates a narrative that people actually want to follow. 2. Influencer Integration 2.0 Mai Ly smiles